With the popularization of smart phones, the traffic of mobile websites has far exceeded that of traditional PC websites. Therefore, more enterprises have built their own mobile websites through multi-channel marketing in order to better meet the needs of users. As the battle for mobile traffic becomes more and more fierce, search engine optimization is the only way for enterprises to promote their marketing, and also the best way to get customers at the lowest cost and with high efficiency. In the process of website optimization, you must master some optimization skills to gain your competitive advantage. Here are some tips to share with you on how to do a better job of ranking the mobile home page of the website.
First, website keywords (select powerful keywords suitable for yourself)
In the process of website optimization, the selection, layout and competition of website keywords directly affect the ranking of mobile website homepage. Otherwise, we found that there are many popular keywords, and we can't have a good ranking even without ranking. Therefore, I suggest you choose as many long tailed words and super long tailed words as possible instead of focusing on those core flow words. If you have done data analysis carefully, you should know that the search habits of current search netizens are already different from those of the past.
Second, diversification optimization strategy
What is diversification optimization strategy? That is to say, when we are doing website optimization, we can't simply think that we only need to do a good job in content output and reliable operation, and then the website will have a good performance (well included, soaring rankings, etc.). Of course, the basic principle is to ensure timely updates and write high-quality, timely and valuable content. We can also optimize the website from many aspects. For example, high-quality external chain construction attracts spiders to crawl, fast row, and properly take some paid optimization measures to optimize the website.