If you want to select a concept or vocabulary in the Internet field that will be the most popular in 2022, web 3.0 is highly likely to be elected.
With regard to web 3.0, first, in December last year, the US legislator directly called "to ensure that the web 3.0 revolution takes place in the United States", then Japan positioned web 3.0 as an important development direction of the country and Stephen Chow publicly recruited web 3.0 talents. For a while, web 3.0 and its related concepts were popular on all kinds of online short video platforms and offline training institutions.
After spending a little time to understand Web 3.0, we can't help but wonder: How should we ordinary people understand and deal with the inevitable arrival of Web 3.0?
To answer this question, we need to briefly review the history of web development.
With web 3.0, there must be web 1.0 and web 2.0.
The Internet from 1990 to 2004 belongs to the era of web 1.0. At this time, Internet users can only read the relevant text, pictures and other information on the Internet, and can not edit, comment and other interactions. In the era of web 1.0, the Internet is almost just an online information display platform. Through this platform, ordinary people have expanded the source channels of information. At this time, the information on the Internet platform basically comes from various official institutions and media, and ordinary people can hardly participate in the editing or publishing of online content except reading it.
The period from 2005 to 2014 is called the Web 2.0 stage of the Internet. During this period, the Internet has undergone a relatively big change: users can freely participate in comments, edit online content and even directly publish various self-made content. This decade of web 2.0 is a stage when the general public in China began to access and use the Internet on a large scale. The Internet has also developed from the original graphic interactive websites (such as Tianya, Douban, and Tieba) to today's voice, video, live broadcast and other high traffic load applications along with the development of technology and the continuous improvement of network speed.
Compared with Web 1.0, the emergence of Web 2.0 has greatly expanded and expanded the scope of ordinary people's participation and use of the Internet, and facilitated hundreds of millions of Internet users around the world.
Due to the general participation of the public and various massive demands, a series of large platforms and companies in social networking, e-commerce, short video and other fields such as WeChat, Taobao, and Tiaoyin have been born in the web 2.0 era. After building various social networking, e-commerce and video content display platforms, these large platforms attract more users to use the platform through the content uploaded and released by users, which has generated huge Internet traffic. The platform then uses this traffic to realize various ways of profitability.
The Web 2.0 stage of the Internet is an era of large platforms: various Internet platforms have accumulated traffic, monopolized the connection channels, and even freely possessed and obtained various information of all users using the platform and the content of their upload platform.
For example, if you use a short video platform, the platform not only obtains all the information of your login platform, but also clearly knows your content preferences according to your historical browsing records, so as to push you various video content and product advertisements, and realize its own profits.
The era of Web 2.0 is the era of platform dominance and monopoly, and most users are just tools of the platform and objects of profit. Even the content providers of the platform often can only get a small part of the income from content creation, and become the life of working for the platform. This is very obvious on today's certain treasure and various Internet taxi platforms: if the shopkeeper of certain treasure does not spend money on the platform to buy a traffic through car, the shop will have no traffic and sales, and after the shop has paid for a traffic through car and has sales, certain treasure will draw a commission fee from the transaction order, which can be described as "eating dry and squeezing out". On the major Internet taxi platforms, the platform draw is basically more than 25%, and some even up to 40%. It is not uncommon for platforms to earn more than drivers. In addition, taxi hailing platforms often unintentionally acquire all travel data of passengers and vehicles. These data can also be used for other benefits through the analysis of platform companies.
However, with the development of society and science and technology, people pay more and more attention to the ownership and use of data and content produced and produced by themselves. Under this background and trend, blockchain and other related technologies and applications aiming at decentralization came into being. Web 3.0 is also proposed in this case.
In 2014, Gavin Wood, one of the founders of Ethereum, put forward the concept of web 3.0, which was not paid much attention at the beginning, until the application of blockchain in other fields began to gradually implement the concept of web 3.0 in the past two years.
In short, web 3.0 is the next generation Internet based on blockchain. In the new generation of Internet, the ownership of data and content will be returned to users, and major platforms and Internet companies will not be able to occupy and use the data, information and other related asset information generated and produced by users for free.
In short, Web 1.0 is a "read-only" Internet, Web 2.0 is a "readable and writable" Internet, and Web 3.0 will be a "readable, writable and owned" Internet.
Having made clear the development history of the Internet, let's see what the Internet is like compared with ordinary people. What needs to be noted here is that we should try our best to use the Internet as a tool for our own survival and development, rather than let ourselves become the "dry battery" of Internet development.
In the era of Web 1.0, the Internet is only a channel and source for netizens to obtain information. However, if you can combine the information obtained online with the actual situation and make use of it, you can often make profits. For example, more than a decade ago, cross regional or cross-border offline reselling of products was realized through the information gap obtained online.
In the era of web 2.0, the Internet has become a "show stage" composed of various platforms. When we can display our products and content on the appropriate platform and attract traffic, we can generate order transactions or obtain traffic value. Taobao opened stores to sell products to customers on e-commerce platforms. Online social networking is to express themselves and connect with people online. Live broadcasting is to show their products, talents or ideological content to online audiences in an interactive multimedia form.
In the web 3.0 era, we will not only have all the conveniences and advantages of the Internet 1.0 and 2.0 era, but also own our own products (tangible and intangible) and various data information generated by online behavior and their ownership. For Internet content providers with products and content output, our profit methods, methods and channels will be further expanded, and personal information and asset security will be better protected.
So what does Web 3.0 mean to us? What should we do?
Calm down and accumulate and refine your products and content!
As long as there are high-quality content outputs or products, the evolution and upgrading of the Internet from Web 1.0 to 3.0 will further improve the value and benefits of these content providers.
For Internet consumers who do not have content output and product provision, the impact of Web 3.0 may only be that they have some more convenience and personal information is more secure.
As for the Internet, no matter in which stage of its development, only by providing good products and content output can we maximize our own value and obtain greater and more benefits through the Internet.
