Keyword optimization is the most important part of website optimization. How to do a good job in website keyword optimization is a familiar problem for every professional SEO, and it is one of the lessons that must be done every day. Next, VictronSEO Editor will talk about how to optimize the keywords with high index of CMS enterprise website building system website?
1. Optimization target keywords on home page
For those who practice SEO, it is relatively easy to do this, the knowledge points are very clear, and there are few problems to consider. It is nothing more than optimizing the title, keyword tag, description tag, etc., as well as the title, image alt, keyword density, etc. of each section of the home page, and also the internal and external links. All these have been done enough, just wait for the time to harvest.
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2. Keywords with column page and content page optimization index below 1000
This is relatively difficult, because there is only one home page, while there are many column pages. With more words and pages involved, there will be more problems to consider. Keyword allocation: includes the allocation of keywords between columns and on the content page. Sometimes we have to consider whether to use the column page or the content page for this word. There is also the naming of file names: once named, it cannot be easily modified, or the weight will disappear. The optimization of the home page does not involve this problem.
The directory depth of the url: for example, whether to do it in the first level directory or the second level directory wait. There are also some common sections of each column page, such as "website announcement, member login, latest articles". When appearing in all columns, it actually interferes with SEO, but sometimes it cannot be removed.
3. Optimize high index keywords with column pages and content pages
Due to the limitation of CMS program, the content page of the whole site is generally a template. And if your website involves many keywords at different levels, you need different page structures, and then the problem is highlighted. The advantage of using the article list page for optimization is that there are many articles, and the weight page given by the search is relatively high. The disadvantage is that the title of many articles needs to be modified, and excessive modification of the title sometimes becomes unnatural.
The advantage of using article content page optimization is that text content can be edited at will, and keyword optimization will be more convenient. However, due to the lack of article lists for this keyword, search engines give less priority. To solve this problem, using multiple CMS seems to be a solution. That is, different types of CMS are used for different types of keywords, and then one CMS is used as the master station, and the other CMS is used as the primary directory, so that the page structure requirements of different types of keywords are taken into account.