Original title: How does the website CMS system make the website friendly to search engines?
The vast majority of websites are produced and managed through the CMS system, and SEO personnel's optimization of websites will be subject to the flexibility and functions of the CMS system itself. There are many open source and free CMS systems on the market, such as Chinese DEDE Dream, Empire, WordPress, English Joomla, Drupal, etc.
How to Make Website Friendly to Search Engine in Website CMS System
Most CMS systems pay much attention to search engine friendliness, and have made SEO adjustments. Some CMS systems need to install plug-ins, such as WordPress, which have a certain SEO foundation. However, I have never seen CMS systems that perfectly realize SEO effects. They either modify the code, or implement some functions by installing plug-ins, and some even develop CMS by themselves. Next, Chenyang SEO will lead you to discuss what basic functions CMS system should have from the perspective of SEO?
1. Customized page title
The CMS system should automatically generate more optimized page titles, and provide customized functions for manually modifying the titles of all pages.
2. Static and customized URL
URL static function is necessary. A good CMS system should provide URL customization function. The webmaster can customize all directory names and file names.
3. Customization of meta tags
The meta tag here refers to keyword tag and description tag. The system can generate these two tags, allowing webmasters to delete or add them.
4. Text writing
The CMS system provides editing functions when creating product or article pages. Users can add boldface, pictures, fill in picture ALT text, add links, and select link anchor text in the body.
5. Category page description text
In addition to giving the webmaster sufficient flexibility and manual writing of explanatory text on the home page, the classified page should leave an area for the webmaster to write the most appropriate explanatory text.
6. Label function
The webmaster can input TAG tags when publishing products or articles, and the system will automatically aggregate content by tags and generate tag pages.
7. Eliminate replicated content
The system should prohibit fetching copied content, such as printed version, pages in different order (by price, time, popularity, etc.), and CMS designers should consider the function of prohibiting fetching copied version.
8. 301 Steering
The system should provide the function of 301 turning from any page to another address, and the webmaster can freely arrange the turning according to the needs.
9. Site Map Generation
A good CMS system can automatically generate an XML version of the website map. The webmaster only needs to submit the website address to the search engine.
10. Generate H tag correctly
Almost all CMSs generate H1 and H2 tags, but few generate H tags correctly. It is wrong for all pages in the CMS system to put the website name in the H1 tag.
The above mentioned is only the basic search engine friendly functions. In fact, there are many details, such as page turning processing and the generation of related articles. For example, DEDE Dream Weaving and WordPress can be implemented through plug-ins or code. Go back to Sohu to see more
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